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Our process

A transparent process with clear stages.

We set up the work so that at every step you understand what is happening and what comes next.

Below are the main stages and principles behind our work.

Process

How We Research Every Review

Acquire the Watch

We purchase or borrow directly from authorized dealers and trusted private sellers — never from brands looking for a sponsored review.

Wear It Daily

The watch goes on the wrist for a minimum of two weeks across different conditions: commuting in Rome, evening events, weekend travel.

Research the Reference

We dig into production history, known variants, movement genealogy, and current market comps before writing a single sentence.

Publish & Update

Reviews go live with full specs and original photography. We update pricing and notes as the market evolves — reviews stay accurate, not dated.

History

How we grew

01

Acquire the Watch

We purchase or borrow directly from authorized dealers and trusted private sellers — never from brands looking for a sponsored review.

02

Wear It Daily

The watch goes on the wrist for a minimum of two weeks across different conditions: commuting in Rome, evening events, weekend travel.

03

Research the Reference

We dig into production history, known variants, movement genealogy, and current market comps before writing a single sentence.

04

Publish & Update

Reviews go live with full specs and original photography. We update pricing and notes as the market evolves — reviews stay accurate, not dated.

FAQ

Questions About Watch-stocks

Everything you need to know before diving in.

No. We do not accept payment for editorial coverage. Some watches are loaned for review purposes, which is always disclosed. Our ratings and opinions are never influenced by the brand or seller.

We publish two to three long-form pieces per week — typically one hands-on review, one market or collecting feature, and one shorter news or opinion piece. Members get early access before public release.

We accept watch submissions from private collectors and dealers for consideration. Submission does not guarantee coverage, and we do not charge for placement. Send details via our contact page and we'll review the reference.

We update price data in our reviews and market guides on a rolling basis. Each article shows a 'last updated' date at the top. For real-time tracking, our Pro membership includes a live reference price dashboard.

Yes. We organise collector meetups in Rome two to three times per year, usually at a partner venue in the historic centre. Members are notified first and get priority entry. Details are always posted in the blog and newsletter.

Contact

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